Zuckerberg’s Law & Content Shock: Why We’re Over-Sharing

Editor’s Note: Zuckerberg’s “Law” is most definitely wishful thinking, and should be downgraded to a debunked theory if such a whimsical idea even existed.

Sarah Wood, Founder and COO of Unruly, explains “content shock” and why cats, babies, and celebrities won’t always make a video go viral.


content shock